About us Privacy Disclaimer Contact us
Home FAQ Advertising Feedback

  You are here: Home > Business terms > Account Executive

Term: Advertising -> Account Executive
Term:

Account Executive

Definition:

In most advertising agencies, the primary contact between an agency and the client. AEs typically work with clients to determine the agency's role on each project, defining and communicating those needs to the agency staff. AEs manage client projects, review and approve creative work and monitor budgets.

Related terms:

Cash outflows

Loss per share

Useful articles:
»How Time Pressure Affects the Outcome of a Negotiation
»Clever Idea for Obtaining New Leaders
»Never Ask for a Yes or a No
»Into The Limelight


Portfolio
Balance Sheet
Raising a Child


Browse by categories
Accounting
Advertising
Banking
Bankruptcy
E-Commerce
Economics
Finance
Law
Investment
Insurance
Marketing
Real estate
Statistic
Trade
Purchasing


ABCDEFGHIJKLMNOPQRSTUVWXYZ

  Disclaimer | Privacy | Terms of useCopyright © 2004 Business-terms.net