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Term: Advertising -> Mark-up
Term:

Mark-up

Definition:

A fee added to a product or service passed along to a third party. Advertising agencies often mark-up third-party purchases by as little as 10% or as much as 50%.

Related terms:

Tearsheet

Cash outflows

Useful articles:
»Pocket Bigger Fees By Getting Your Programs Sponsored
»Non-Business Strategies For Business Success
»Application of Truth and Lending Act to Real Estate Advertising
»Weaving Culture Into e-Commerce


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